// PROJECT : Shaping Alessi Swim’s Digital Presence

  • Social Media Management – Overseeing Instagram ensuring a cohesive and engaging brand presence.

  • Content Strategy & Planning – Developing a content calendar aligned with the brand’s identity and seasonal campaigns.

  • Content Creation & Visual Curation – Selecting and organizing high-quality visuals to maintain a premium and aspirational aesthetic.

  • Campaign & Launch Support – Assisting in the marketing strategy for new collections, ensuring a successful rollout on social media.

  • Performance Tracking & Reporting – Analyzing engagement metrics and social media insights to optimize content and strategy.

// PROJECT : Elevating AANOUKIS' Presence

  • Strategic Planning & Budgeting – Defining the 2025 marketing strategy and budget to align with the brand’s vision and expansion goals.

  • Digital & Social Media Management – Handling Instagram, Pinterest, YouTube, and LinkedIn, while managing the website to enhance engagement and visibility.

  • Content & Advertising – Implementing the marketing strategy through visual creation, website updates, and Meta Business ad management (including post sponsorships).

  • Email Marketing – Developing monthly newsletters and setting up Klaviyo flows to optimize customer retention.

  • Wholesale & Influencer Collaborations – Searching and contacting wholesalers, while managing and scouting influencers to strengthen brand awareness.

  • Photoshoot Involvement – Participating in shoot planning and execution to ensure brand consistency.

  • Performance Tracking – Conducting monthly reports to measure success and refine strategies.

// PROJECT : Integrated Brand Storytelling FOR BRESCIA BERCANE

  • Social Media Management : managing Brescia Bercane’s Instagram and other platforms to enhance brand visibility, engage the audience, and maintain a strong online presence.

  • Content Creation : developing compelling visual and written content, including posts, stories, and reels that reflect the brand’s storytelling and artistic inspirations.

  • Behind-the-Scenes Videos : capturing and editing BTS footage during photoshoots, showcasing the creative process, craftsmanship, and the brand’s unique universe.

  • Meta Business Ads : management of Meta Business Ads campaigns, optimizing performance and brand visibility through targeted advertising strategies.

// PROJECT : Building Serene Haven’s Digital & Marketing Ecosystem

  • Social Media Management: A comprehensive strategy is implemented across various platforms to enhance brand visibility and cultivate a vibrant community around Serene Haven.

  • Creation of the Website Page: A dedicated section on the website is developed to showcase the project’s unique features and luxurious lifestyle, ensuring a smooth and engaging user experience.

  • Creation of the Digital Strategy: An integrated digital strategy is formulated to drive online engagement by aligning social media, web presence, and digital campaigns with the project’s goals.

  • Creation of the Marketing Strategy: A cohesive marketing strategy is designed to effectively communicate the Serene Haven vision and attract potential investors and buyers.

  • Creation of the Marketing Presentation: A persuasive marketing presentation is assembled to clearly articulate the project's essence with compelling visuals and messaging.

  • Implementation of Ads: Targeted advertising campaigns are established to maximize project exposure and reach a well-defined audience.

  • Lead Management: An organized system is put in place to efficiently track and nurture prospective clients, ensuring timely follow-ups and personalized communication.

  • Content Creation: Engaging and high-quality content is produced to highlight the project’s distinctive features and support a strong brand narrative.

// PROJECT : Content Strategy & Photoshoot Direction FOR Utopia CATAMARAN

  • Social Media Management – Overseeing Instagram and other digital platforms, curating engaging content to enhance brand visibility.

  • Community Engagement – Managing interactions, responding to inquiries, and building a loyal audience.

  • Photoshoot Organization & Execution – Planning and overseeing lifestyle and brand photoshoots to capture the essence of Utopia’s premium sailing experiences.

  • Content Scheduling & Strategy – Implementing a content calendar to ensure consistent and high-quality brand communication.

// PROJECT : Strategic Marketing & Creative Direction FOR Butterman

  • Jakarta Agency Management: Oversee the agency in Jakarta responsible for content creation and social media strategy, ensuring consistent and engaging brand messaging across all digital platforms.

  • Artistic Direction: Lead the creative vision and design strategy, maintaining high aesthetic standards and a unified brand identity across all visual communications.

  • New Butterman Launch in Bali: Coordinate and manage the opening of a new Butterman location in Bali, handling logistics, marketing initiatives, and ensuring a seamless launch experience.

  • Photo Shoot Organization in Bali: Plan and execute professional photo shoots on location in Bali to capture high-quality visuals that enhance promotional materials and digital campaigns.

  • Meta Business Ads Management: Manage and optimize advertising campaigns on Meta Business platforms, driving targeted reach and engagement to boost brand awareness and sales.

  • Collaboration with Valrhona: Develop and execute a creative partnership with Varhona, a French chocolate brand, to produce unique content that merges Butterman’s artisanal bakery expertise with premium chocolate craftsmanship.

// PROJECT : Creative Direction & Digital Strategy FOR Cinta Café

  • Social Media Management: Oversee and curate engaging content across social platforms to boost brand visibility and foster community interaction.

  • Artistic Direction & New Café Launch in Bali: Lead the creative vision and design strategy for the opening of the new Cinta Café, ensuring a cohesive aesthetic that reflects the Balinese charm.

  • New Menu Photo Shoot Organization: Coordinate and manage all aspects of the photo shoot to capture the essence of the new menu, highlighting its appeal through high-quality visuals.

  • Local Blogs & Influencer Outreach: Establish and maintain relationships with local bloggers and influencers to effectively promote events and generate buzz around the café's initiatives.

  • Content Creation: Develop original multimedia content—including photos, videos, and written posts—that effectively communicates the unique story and offerings of Cinta Café.

// PROJECT : Instagram Content & Visual Strategy FOR Don Fernando

  • Instagram Feed Creation: Develop a cohesive and visually appealing feed that captures the authentic Argentine atmosphere and culinary delights of Don Fernando.

  • Instagram Stories Management: Curate dynamic and engaging stories that highlight daily specials, behind-the-scenes moments, and the vibrant ambiance of the restaurant.